Serrano is a commercial and administrative project by New Plan across 15 acres in the New Administrative Capital, offering retail units for sale, with the lowest developer-published unit price at EGP 3,888,000 in the current release.
Everything you need on this project in one place: location, master plan, unit types and the starting price. Call us and we will find out what is available inside this project and at what price today.
When a project is purely retail, one question matters: who walks past the frontage? Serrano answers it with its neighbours before its design — a retail project on 15 acres in the New Administrative Capital by New Plan, with prices from EGP 3,888,000.
Everything sold here is retail, and that focus simplifies the decision: you are not competing with offices and clinics for parking or entrances, and the scheme aims at a shopper. Secure a position on the main pedestrian route — half the value of any shop.
Serrano sits in one of the Capital's richest catchments by visitor quality: the Diplomatic and Embassy Districts close by, the Expo area, the Cathedral of the Nativity, and the Green River, itself now a destination.
That mix creates rare demand. Embassy visitors arrive on fixed working schedules, Expo brings waves tied to exhibitions, and the Green River draws people in the evening and at weekends. Which wave feeds your business? The answer decides which shop you buy, on which floor, with which frontage.
The 15 acres give the developer freedom in placing blocks, squares and walkways. The project runs in more than one phase, each with its own handover date and price band, so ask about your phase by name before fixing on a figure from another.
In large retail schemes the skill lies in concentrating movement: a walkway that gathers people into one route creates successful shops along it, while scattering leaves the edges empty. Ask for the movement plan and where your unit sits on it, not an exterior render.
Serrano is retail throughout: everything sold is licensed for direct public dealing. Three things separate one shop from another:
Converting a shop to administrative or medical use runs through a licence amendment, not an internal decision. Settle the activity before signing.
Shops start at EGP 3,888,000, settled over five years, with up to 30% off on the current offer. The first payment is arranged with the sales team by unit and floor, so ask for it as a figure, not a percentage.
Five years is shorter than the market norm: a heavier monthly instalment against quicker ownership and a lower total. The median retail price per metre in the Capital is EGP 142,000, the market between EGP 115,000 and EGP 180,000; place your own rate inside that band before deciding.
What serves a shop here is not luxury but the structure that pulls visitors:
In a 15-acre scheme size is not by itself an advantage for a shop: the wider the project, the greater the chance some units sit away from the main movement line and trade below capacity. The remedy is in your hands. Do not buy a number in a catalogue; ask for the unit's position on the plan, the distance to the entrance and the nearest square, and compare two or three units before committing.
Serrano is developed by New Plan, releasing the project in phases. Before signing, ask for three items in writing: the contractual handover date, the late-delivery penalty, and who manages the property after handover. That third decides tenant mix and occupancy, and those make your unit's value after opening.
A shop in a purely retail project beside the Diplomatic and Embassy Districts, opening at EGP 3,888,000 with up to 30% off, is not an equation that stays open long. Reserve before the band is raised. Egypt Malls advisers are on +20 111 199 1929.
Units offered for sale at Serrano comprise retail space inside a project in the New Administrative Capital covering 15 acres, each type carrying a different licence and permitted use.
The difference between them is legal before it is financial: commercial is licensed for direct public trade, administrative is for offices and companies and may not be run as a shop, and medical carries specific licensing requirements for clinics and pharmacies. Converting use after purchase requires approval and a licence amendment, not a formality.
The lowest developer-published unit price at Serrano starts at EGP 3,888,000, in the current release.
The offer on record for Serrano: 30% discount, updated 2026-05-10. Offers are seasonal and withdrawn without notice, so confirm before building any calculation on them.
That figure is the lowest published price across every type inside the project, not the price of a shop or an office on its own; a ground-floor retail unit is normally priced above an administrative one in the same building.
For comparison, the median price per square metre for retail units in the New Administrative Capital is EGP 142,000, per our index built on our listed inventory in August 2026. Use the median as a negotiating reference, not as a quoted price.
Prices and payment plans change between release phases and the developer does not publish every update. For what is genuinely available today, call the sales hotline.
The 3 published facilities at Serrano Mall shape the unit's annual running cost as much as its appeal, because every shared service is recovered through the service charge.
Medical CenterA Private Living ExperienceSmart City
The developer of Serrano is New Plan. A developer’s record on the ground is the single most important line in valuing an under-construction commercial unit, because it sets the odds of handover on time.
Ask specifically about the contractual handover date and the late-delivery penalty in the Serrano contract: those two clauses are what turn a developer’s promise into an enforceable obligation.
We have gathered what investors ask most before booking a unit at Serrano Mall, and answered it plainly so you can decide with confidence.
Serrano sits in the New Administrative Capital, reached from Diplomatic District, Embassy District, Expo, neighbouring Diplomatic District, Embassy District, covering 15 acres, and it is a commercial and administrative project whose units are offered for sale.
The developer of Serrano is New Plan. The project sits in the New Administrative Capital and offers retail units for sale; a developer's delivery record is the single most important line in valuing an under-construction commercial unit.
Units offered include retail space. Each carries a different licence and use, and an administrative unit may not be run as a shop without a licence amendment.
The lowest developer-published unit price starts at EGP 3,888,000 in the current release, with 0% down over 5 years. Call us for today's price and secure your unit before the next release phase.
Serrano is written سيرانو in Arabic, and appears as Serrano the New Administrative Capital, Serrano Mall, Serrano Egypt. All refer to the same project in the New Administrative Capital.
We currently list no units inside Serrano. This page records the project from the developer’s published data dated 2026-08-07. For what is genuinely available today, call the sales hotline.
The projects below in New Administrative Capital hold commercial and administrative units genuinely offered for sale with published prices and verified photography, unlike Serrano Mall where we list no units, at current release prices.
المعروض داخل Serrano Mall يتغيّر بين مراحل الطرح شأن كل مشروع تحت الإنشاء، ولا تعكس المنصات كل تحديث يصدر عن المطوّر. أسرع طريق للسعر والمساحة المتاحين فعليًا اليوم هو الاتصال المباشر بالخط الساخن للمبيعات.
